GRAB REVIEW 2018 | GRAB | FNLPRJCT

YEAR IN REVIEW 2018 – GRAB

Having millions of users across Southeast Asia on its platform, Grab wanted to leverage on its big data analytics capacity to look back at 2018 and what made the year special.

Moving away from flat 2D design, we set out to create a visual-rich, animated 3D spectacle that celebrates notable design elements from each of the 8 markets. We reimagined our approach in presenting the infographics – ensuring that they are not only informative, but also remain visually entertaining.

Client : GRAB
Brief : Auston Low , Melinda Foo
Art Director : Auston Low
Copywriter : Melinda Foo
Producer : Edison Tan

Animation Studio : FNLPRJCT 極作映畫室
Art Director : Sim Wu Zheng
Animation Director : Tan Shi Bin
Executive Producer : Kenix Ho, Jim Chuah
Senior Designer : Liew Choon Siang
3D Assets Modelling : Jun Yang
3D Character Modelling : William Chai
3D Rigging : Ng Boon Wei
3D Character Animation : Esther Goh Xin Yie
3D Motion Designer : Jun Yang

 

More Works

RESN

AIRBNB MORE OF LESS

CONTE DEFEE

BIO ESSENCES

AKQA SH

COB CONVERSE